Rihanna
Rihanna is quickly becoming a fashion icon and has made her Instagram account a prominent one. The “Wild Thoughts” singer inspires and defines what is “cool”. She has more than 78 millions followers. Style.com interviewed Tom Ford in 2014 to discuss how celebrities such as Rihanna are causing a major shift in fashion through their use of social networks. The designer stated that customers don’t care about reviews or hard-copy publications anymore. They care about Rihanna’s Instagram post while naked in bed, the shoes she is wearing, and how she talks about them. They respond to that.
Chrissy Teigen
Chrissy Teigen’s social accounts are clear evidence that she is a real person. Her candor has earned her more than 12,000,000 followers on Twitter and earned her a block from President Donald Trump in 2017. The Lip Sync Battle host discusses everything, from her struggles with mental illness to her strong political opinions to helping those in need. Her Instagram followers have grown to more than 28,000,000 thanks to the adorable photos of Luna, Miles and John Legend.
Jennifer Aniston
For loyal fans, the wait was worth it when The Morning Show’s star made her Instagram debut. She shared a photo she took with her Friends co-stars in October 2019, which has become the fourth most liked picture on Instagram with 15.7 million views. She also broke Guinness World Record by gaining 1 million followers in less time than anyone else.
Barack Obama
Barack Obama is the most popular Twitter account with 112 million followers. In addition, he has more than 26 millions Instagram followers. His tweets continue to be popular even after his presidency. His top two most-liked tweets are currently a tribute to NBA legend Kobe Bryant.
BTS
BTS, a K-Pop group, topped Billboard’s Social 50 charts for more than 30 weeks straight in 2017. This helped them win the award of Top Social Artist at 2017 Billboard Music Awards. After their dedicated fans tweeted #BTSBBMAS over 300 million times, the Korean pop group defeated heavyweights Selena Gomez and Justin Bieber in the category, the group won the award. They also won the global award of influence on social media at The 9th Shorty Awards, April 2017.
Dwayne Johnson
With over 171,000,000 followers, The Rock was the third most followed Instagram user in January 2020. The pro wrestler-turned-actor gained his followers by posting his insane workout videos, inspirational messages and sweet videos of himself meeting his diehard fans. Baywatch’s star turned his hardwork into motivational videos that inspire his fans.
Selena Gomez
Selena Gomez used to be the most popular person on Instagram. However, she has been overtaken by Ariana Grande, Cristiano Ronaldo and Dwyane John. The “Bad Liar” singer with 167 million followers has even been featured on Time magazine’s cover for “TIME Firsts”: Women who are changing our world. Six of her photos are among the top ten most popular on the photo-sharing website, which is also where she spoke openly to her fans and followers.
Kylie Jenner
Kylie Jenner, the youngest member of her family has made use of social media to stand out and allow fans into her world. Her highly successful Kylie Cosmetics launched in 2015, and she was able to turn her followers into customers. Jenner shares photos with 161 million of her followers, including pictures of her family and her business ventures. Her second most liked photo on Instagram is the one she posted in February 2018, which was the first picture of Stormi, her daughter.
Kim Kardashian
Kim Kardashian followed Justin Bieber’s lead and made her name on social media. Kim Kardashian began sharing pictures of herself and her daily life in order to complement her public life, which fans saw in Keeping Up With the Kardashians. She has become accustomed to “breaking the Internet” and has built an empire. Selfish is now known as a social media mogul.
Lionel Messi
Although the Argentine soccer player is not the most popular on Instagram, Lionel Messi is still super famous. He has 142 million followers. He posts mostly photos of his family and himself playing in different games.
Beyonce
The Beyhive is a formidable force! Beyonce has 140 million Instagram followers, which makes her the ninth most popular account. Two of her most popular photos on Instagram are from “Formation”, which is why she has been dubbed the ninth most followed account. The announcement she was expecting twins February 2017 held the title of most liked photo with an impressive 11 million. However, the most popular photo is one of Chris Godfrey’s @world_record_egg egg. This photo has 54.2 million likes.
Justin Bieber
Social media was where Justin Bieber started his career. His mom posted YouTube covers that Bieber uploaded, which led to him becoming a star. His early success was largely due to his use of Twitter and Facebook. They were used as tools to promote his music and tour, reaching millions upon millions of Beliebers worldwide. He is currently the second most-followed account on Twitter after former President Barack Obama with 126 million Instagram followers and 109 millions Twitter followers.
Taylor Swift
Taylor Swift is the queen and king of marketing. Taylor Swift is a master of marketing and uses social media extensively to build anticipation for her future projects. This makes her savvy businesswoman. She also posts photos of her cats, and has been praised for being the “relatable girl next door”. Although Swift took a break from Instagram for some time, she still remains the most popular star with 126million followers and 85 million followers on Twitter. Swift caused a surge in voter registration after she broke her political silence in October 2018 and encouraged fans to vote via Instagram. BuzzFeed News was told by Vote.org that Swift’s proDemocratic statement led to 65,000 additional voter registrations in a 24-hour span.
Kendall Jenner
Kendall Jenner’s success in modeling high fashion has been made possible by her popularity on social media. The Moon Oral Care founder currently has 122 million followers. She often shares photos of her as a model and with friends and family.
Katy Perry
Katy Perry set a new record by becoming the first person to reach 100,000,000 followers on Twitter. Perry joined Twitter in 2009 at the beginning of her career and has continued to use it to connect with her fans. Perry, a singer of “Swish Swish”, also uses the platform to reach large audiences regarding important topics. The singer supported Hillary Clinton in the 2016 presidential election and used Twitter to spread awareness about various social issues. Perry is the third most popular user on the site, with over 108 million followers. Her Instagram followers number over 89 millions.
Ellen DeGeneres
Ellen DeGeneres hosted the 2014 Academy Awards with a clear mission: “Break the internet.” For one of the greatest selfies ever, Meryl Steep, Angelina Jolie and Bradley Cooper gathered together to host the TV show. Although the tweet was shared more than 3 million times, it was eventually dethroned later by a teenager who wanted to receive free Wendy’s chicken nuggets. TheEllenShow is number 8. 8 on the most popular pages on Twitter. The comedian uses her platform not only to bring joy and positivity to her fans but also to highlight important topics such as her support for hurricane relief efforts. Her Instagram followers number more than 83,000,000.
Donald Trump
Donald Trump, after less than one year into his presidency became one of the most active presidents via social media. His personal Twitter account has been used to communicate directly with his followers, without the use of media. His most provocative tweets caused quite a stir worldwide and attracted attention from celebrities and politicians. With 72 million followers, he is the 10th most popular person on Twitter. However, he is also a follower of more than 17,000,000 people on Instagram.