A lot of Alexander Roth career is about capturing the energy of a moment. This requires the ability to be present. It’s not easy when you have a busy schedule. Roth, an artist director, content creator and model, shares his tips for navigating one of the busiest periods of his year.
To better understand how Roth balances his multi-faceted career and its responsibilities, the NYC-based creative joined us for a day as he prepares for fashion week. Roth shares his methods for spotting inspiration and how he prioritizes unwinding.
What are some non-negotiables of your morning routine?
I try to not look at my phone when I wake up and have coffee. I will check my email, and then plan my day. Every morning, I ice my face with music and turn up the volume to get me in a good mood.
Leading up to fashion week, what are the expectations of your schedule, and how do you prepare for them?
I don’t like being too busy. I like to take my time and enjoy it. I am grateful for a team that helps me with scheduling, fittings and other essentials to get me through each week.
What do your responsibilities look like during fashion week (even if no two days are exactly alike)?
I keep a journal that I use to record my dreams and plan them. Even if they don’t come to fruition it is a fun exercise. Emails and image research are also important to me.
As a creative professional, what tips and tools have you found most helpful for your financial well-being?
The fact that I get cash back on most of my purchases with my other cards makes it easier to spend and work.
How do you plan financial goals? What’s the current one?
More often than not, I’m trying to plan a trip, so consulting the schedule is the first thing I do. I ensure that I don’t have any major projects in the near future that will consume my time and money. I am currently looking for a new apartment, and a dog!
What’s your cure for a midday slump?
Good music. Perhaps a cigarette.
How will this coming fashion week be unique from past ones you’ve worked through?
Many eyes will be watching the fashion world as they see how we deal with various fashion week events. It will be interesting to see what happens. It’s great to be able to catch up with old friends.
What’s typically the most rewarding part of your workday?
When it’s finally time to wind down, what’s the best way to recharge for the next day ahead?
After fashion week, I am very overwhelmed with social media, collections and people. It is important to disconnect from the world and get grounded.